Own Brand Lead, Fashion

We are now looking for a OWN BRAND LEAD for Stockmann Design studio, responsible for developing and managing our fashion own brands. Stockmann Design Studio is a team of fashion and home area professionals working in Helsinki. The teams are responsible for the product design and development, garment patterns and purchasing of all Stockmann own brands. Our mission is to create inspiring products that truly fit Stockmann's customers’ lifestyles. We combine timeless and durable design, high-quality and sustainable materials, and responsible sourcing with a transparent supply chain. By continuously innovating and refreshing our collections, we ensure an excellent balance of design, quality, and value - bringing our customers the very best of modern essentials. This is a permanent position. You will be located in Helsinki, in our Flag Ship Store. We work in a hybrid model so 2-3 days at office. Where is your expertise needed? As an Own Brand Lead, you play a key role in creating and managing a customer centric and profitable Fashion assortment in your buying area. You will be THE expert on upcoming trends, customer demand, the market and the competition. You take responsibility for overall demand-based category management and financial planning in your specific buying area. You are the owner of supplier relationships. You excel in understanding customer needs and turning insights into actionable decisions. In short, you will: Lead and manage the buying area based on customer demand and profitability Create assortment in collaboration with Designer and suppliers Drive your business area cross-functionally Anticipate future trends Select, manage and develop strategically right partners Drive holistic and integrated omni-channel and material flow approach Improve sustainability based on our targets What are we looking for? To succeed in this role, you need to have minimum 5 years of experience in category management in retail and a strong commercial acumen. You have also experience in strategic planning (long-term, short-term, in-season). With that experience we believe you can show us a proven track record in building a commercial assortment based on customer data, targeted customer segments and customer feedback from sales channels. We also value: Strong merchandising knowledge with proven commercial and analytical skills Strong negotiation skills combined with excellent communication skills Knowledge of omnichannel business models and e-commerce Excellent organizational skills Excellent strategic understanding You are fluent in both spoken and written English and Finnish. As a person you are flexible and resilient; you have tolerance for incompleteness in the environment that is constantly changing. You are not afraid of digital tools, and you can think of new ways of working with AI and other tools. You are a team player with a proactive and innovative mindset. You are not just visionary, but you can also bring your ideas into life concretely. And naturally you have a passion for fashion. Why should you join us? If you want to challenge yourself and be part of creating inspiring assortment for our customers – this is your job! We value passion for fashion, curious mind, innovative ideas and agile approach to work. You’ll dive deep into understanding our customers, curating the perfect assortment for your buying area. Join a passionate, results-oriented team that’s dedicated to achieving success - together. We put our Customer in the center, we act with Courage, and we do this Together. Would you like to know more? If you have any questions regarding this position, please do not hesitate to contact: Erika Ahlberg, Category Manager, Fashion Own Brands, [email protected] or +358 50 583 4481. Best time to reach: Monday 3.8.2026 at 13:00-15:00, Wednesday 5.8.2026 at 10:00-12:00 and Tuesday 11.8.2026 at 12:00-13:00 Are you the colleague we are looking for? Did this resonate? Please send your application via our recruitment system. We proceed with suitable candidates already during the application period. The interviews will be held in Helsinki during August. Seize the opportunity and come create feelings that lasts! Apply between 30 July 2026 and 16 August 2026 23:59 (Europe/Helsinki) Stockmann Kaupan ala muuttuu kiihtyvää tahtia ja Stockmann rakentaa määrätietoisesti uutta suuntaa monikanavaisena urbaanin tyylin ostospaikkana. Kestävä laatu, ainutlaatuinen valikoima, inspiroiva ostosympäristö ja ensiluokkainen asiakaskokemus kaikissa kohtaamispaikoissamme ovat tärkeimpiä menestystekijöitämme. Meillä on 7 tavarataloa Suomessa ja Baltiassa sekä verkkokauppa stockmann.com. Stockmann on aito hyvän elämän markkinapaikka, joka tuo inspiraatiota ja iloa ihmisten elämään. Teemme lähtemättömän vaikutuksen joka päivä.