Data/Sales Operations Lead

Every sales call starts with a list, a CRM and a system that works. In this role, you own all three. You’ll lead our Data & Operations team, build the lead generation and sales systems that the sales teams of 15+ companies depend on, and help bring new companies into Haypoint. Haypoint is a Finnish growth-stage company in the SaaS sector. We support technology-driven portfolio companies across Europe in customer acquisition and sales development, and we run their sales from first outreach to closing and onboarding. Our portfolio includes companies such as Vello, Askem, and Applixure. We’re an international team of around 50 people, and we’re growing fast. Now we’re hiring a Sales Operations Lead to take over and develop our Data & Operations team. At a glance Role: Sales Operations Lead, leading the Data & Operations team Location: Helsinki office (Kuortaneenkatu 2). You’re required to be in the office several days each month, for example for portfolio company kick-offs, and we’d like to see you there every week Hours: Full-time, permanent contract Languages: English (working language). Finnish is not required, any other language is a plus Salary: Competitive, based on your experience What this role is You lead our Data & Operations team. Your main responsibility is lead generation and sales operations, and helping bring in new portfolio companies is a real part of the role too. What you’ll do Lead generation: manage and lead lead generation across our portfolio. The sales teams depend on you for the right people to call. This includes doing requests end-to-end yourself, leading the team, sparring with the sales team leads, and actively improving our methods, processes and tools Sales operations and CRM: own the CRMs, the automations and the systems that connect our tools, so the data is clean, the workflows run, and the teams can trust what they see. You’re the person everyone goes to with questions, and you onboard new people New portfolio companies: where possible, support bringing new companies to Haypoint. You can work with our Head of M&A on market sizing, ICP development and competitor analyses, and help present them to founders. Once a company has joined, you can support the kick-off and getting its sales team started with the first leads and a clear direction Across the role: keep testing new AI, lead generation and automation tools, and bring what works into how we operate Who we’re looking for The tools matter, but the mindset matters more. We’re looking for someone who: Keeps improving the systems. You don’t sit still. You see something that could work better, question how we do it today, and fix it Doesn’t get stuck. There will be a lot of problems and roadblocks, many without a ready answer. You find a way around them, or build one Takes ownership. Your work has a big impact on the results of the sales teams and our portfolio companies, positive and negative. You take responsibility and are accountable for the outcome We work AI-first, and lead generation, sales tools and automations keep changing, so we expect you to stay on top of that and to come up with new things to test that you believe will make a difference. We work with 15+ portfolio companies across Europe, each selling different software to different buyers, so you get a lot of exposure. Do the job well and you’ll see your work turn into more booked meetings, more closed deals, and growth for our portfolio companies. What we expect from you 1–3 years of experience in sales operations, lead generation, GTM or a similar role, with real results to show An AI-first way of working: you connect AI to other tools through APIs, CLI and MCP Experience with lead generation and data enrichment tools, such as Clay, Cognism or Apollo Experience with CRM systems, such as Notion, HubSpot or Pipedrive Experience with no-code automation, such as n8n, Make or Zapier Strong Excel and PowerPoint skills Confident in client-facing work: you present to founders and work as an equal partner to the sales team leads Experience guiding others, formally or informally, and the wish to lead a team Based in the Helsinki area, or able to travel to the office as described above It’s a plus if you have Experience with GitHub and version control Experience working with startups or SaaS companies Experience in a multi-client environment, such as an agency or consultancy, where you work for several clients at once Other languages Working at Haypoint What unites us is an interest in the startup environment and the drive to keep getting better. We’re a small team with low hierarchy, so you get a lot of responsibility early on and your ideas are heard. Nobody here hands you a ready-made to-do list. We expect you to spot opportunities and run with them. You get a thorough handover from the person currently running the team, and we work with you closely in the beginning. 📥How to apply Send your application through our Google Form (link below). Include: Your CV Two short ans